Did you know that the featuring of UK locations and landmarks in films and television will lead to 20% of viewers being encouraged to discover the destination themselves? When you think of films set in Scotland that fully highlight its beautiful and unique landscape, the films that would normally come to mind may be Disney’s Brave, or some of those iconic scenes in Skyfall. However, Sunshine in Leith is not the only film to feature colourful musical and dance numbers on the streets of Scotland. It is not a connection that many are aware of, but it is true, many a Bollywood film has been set and filmed in Scotland. In fact, over 23 Bollywood films during the past two decades have utilised and captured the landmarks and landscape of Scotland to help weave their story. This has entailed many a famous Bollywood cast and crew creating iconic moments against some of Scotland’s most famous sights. For all you know, you may have bumped into famous Bollywood actors such as Salmon Khan and Shah Rukh Khan when they were in Scotland filming or you may have been an unwitting extra!
It is a pertinent time to consider this connection because this year VisitScotland is capitalising on the 34,000 Indian tourists who are expected to visit Scotland this year. VisitScotland has done this by creating a campaign that will promote Scotland as the Bollywood destination; where Indian visitors can see in person the sights from their famous Bollywood films filmed in Scotland and to live their favourite character’s stories themselves. This has been achieved through the creation of a Bollywood Map which details and documents all the cities and landmarks where Bollywood films were set as well as provides helpful itineraries to help Bollywood fans make the most of their Scottish adventure.
In this series of blog posts, we will look be looking at the Bollywood connection with our respective serviced apartment locations of Aberdeen, Glasgow, Birmingham and Edinburgh. We will consider the films that have used these locations as part of their story-telling and look at all the landmarks that were featured so you, our blog followers, can go watch the films if you had not already seen them, and check out the locations yourselves and put yourself in the place of the heroes and heroines. Remember to bring your selfie sticks!
It will be a fascinating journey and nothing can beat seeing the movies, quite like living them.
Check out the VisitScotland map here: http://www.visitscotland.com/bollywood.