Serviced Apartments: The Solution to Business Travel Blues

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People often think that there could be nothing better or more glamorous than travelling the world as part of your career. However, the reality is that many business people are actually frustrated with having to travel for business, particularly as more often than not, it is not necessarily to international trendy cities but simply to the other side of the same country. A survey carried out by British Airways uncovered the top five motives that encourage business travellers to not be particularly fond of travelling for work and they are as follows:

  1. Being Away From Family – 64%
  2. The Long Hours – 58%
  3. The Stress of Connecting Flights – 44%
  4. A Lack of Internet – 24%
  5. Being Unable to Work – 16%

However, these are not the only issues; there are a few other common gripes which have been highlighted by http://realbusiness.co.uk/article/32343-the-five-worst-things-about-business-travel–and-what-do-to-about-them With a lot of the customer base of serviced apartments like The Spires being corporate, this is already indicative of their ability to be a business travel lifesaver. Although, there is not much we can do to solve the issues of connecting flights, we do have your back covered when it comes to easing the pain of the other prolific gripes. Therefore, this reflects how serviced apartments should be your prime choice of accommodation when travelling for business.

Say Goodbye to Loneliness!

For instance, we know how hard it is to be away from the family, however with our spacious apartments that can accommodate up to 6 persons, we offer a simple solution: bring your family with you! With fully-equipped kitchens and lounges as well as bedrooms which can be either twins or doubles (select locations only), our accommodations could not be any more family friendly; particularly as we can provide cots and high chairs for the little ones. Therefore, if you are staying for an extended period of time, The Spires can almost act as your second home from home; complete with dining tables for everyone’s favourite family dinners. You will all be fighting over the remote in no time.

Likewise, on this note of all the space our apartments can provide, this means it is also possible for colleagues to share an apartment; without the trauma of having to share a room. This will help to keep costs down as well as will fight the feeling of loneliness – it is a win-win for the both the employer and employee.

Needing some space and a breather?

You have been in an office and in meetings all day long and the last thing you want to do is go out and socialise but at the same time you do not like the thought of returning to a bare hotel room. Well, serviced apartments can help with this.  With a lounge, kitchen, bedroom and bathroom; you are not confined to a single room but have plenty of space in which to spread yourself out and relax. Our apartments are minimalist and stylish yet still retain that familial feel meaning that you feel perfectly comfortable and welcome. Therefore, why we cannot unfortunately prevent your long hours, we can help to make your downtime as leisurely and relaxing as possible. Likewise, we have a noise policy in place and so you never have to worry about not getting a good night’s rest; particularly when combined with our sumptuously comfy beds.

A Lack of Internet?

In this technological age where we are all digital natives, we know that one of the biggest worries is being disconnected. However, when you stay at The Spires, you do not need to be in fear of this because we have a very secure and reliable WiFi connection. While there is a charge, this is because our WiFi is very high quality and robust. There is nothing worse than the promise of free WiFi at a hotel which you can never access or face exceptionally slow speeds, and that is never the case here. Therefore, you do not have to live in fear of the WiFi cutting out but relax and know you will always get a secure and rapid connection which means you can keep in contact with both the business world and your family/friends.

Unable to Work?

There is nothing worse than being confined to a hotel room where you hardly have room to unpack your suitcase let alone spread out your work documents – you can almost go stir-crazy from being in such a confined space. However, with serviced apartments you have more than just a bedroom but a lounge and dining table. This means not only do you have enough room to spread out your papers and files, but can you sleep in a room separate from your work and laptop and you can also work in comfort on one of our cosy couches. Likewise, both in the lounges and bedrooms we provide ample cupboard and drawer space so you never have to be at a loss as to where to put your belongings.  Therefore, whether you want to relax or work, our peaceful apartments provide the perfect ambiance which enables you to be at max productivity.

Scared of Eating Alone?

Nothing makes people quite as self-conscious as eating alone in a restaurant, however when you stay in a hotel room, you do not have much choice because you do not have any cooking facilities. Therefore, unless you are happy with cold supermarket dinners constituting of sandwiches and crisps or take-aways; restaurants seem to be your only saviour. That is, unless you stay in a serviced apartment. With fully-equipped kitchens that include a microwave, toaster, oven, fridge, freezer and more, you can make dinners worthy of a Michelin starred restaurant or you can simply just do a high quality beans and toast. Either way, our kitchens are the perfect solution to the self-consciousness of eating in a restaurant; the expense of eating out and providing the freedom that enables you to cook to satisfy your own dietary requirements.

Location, Location, Location

Surveys have also revealed that business travellers are fearful of that generic stay in an airport hotel where your nearest attractions are the hotel bar or the airport itself. However, all our apartments have exceptionally city central convenient locations meaning that you are right in the midst of all the attractions, be them culinary, cultural, natural or retail, and are potentially not too far from your work location too. Therefore, when you are tired from all your meetings but want to see the local sights, or just to have a refreshing pint, our apartments provide the perfect location in which to enable this.

Time for a Catch-Up

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Going through my recent blog entries, I have noticed a distinctive lack of my own personal student work placement blogs. When I first began at The Spires the plan was initially to do a blog each week (hopefully!) chartering my rise from an inexperienced yet energised university student to a full-fledged sale administrator extraordinaire, however clearly somewhere along the way that plan went awry! The last time I had a post dedicated to my own personal development was at the three month mark so somehow the fact that I am now blogging about myself with slightly less than a month to go, is rather fitting.

Considering my blogging absence you may be wondering what havoc I must have been causing, and it has certainly been a busy few months here at The Spires! Particular news of note for The Spires itself is the continued rolling out of The Apartment Collection – By The Spires, the serviced apartment finding service element of the firm which enables us to source accommodation out with The Spires’ home locations so we can meet guest’s wider needs. As of late, I am attempting to start a “Featured Destination” of the week to get the ball rolling and to provide some travel inspiration for our social media followers so they can see all the locations we can take them. I am also doing this in conjunction with my recently discovered addiction in Infographics as even though they may be a bit old school now, I still find them to be a very attractive means of communicating information which gets the point across while being eye-catching: https://magic.piktochart.com/output/6737572-the-apartment-collection-milton-keynes. 

Similarly, other very exciting news is that the opening for the Edinburgh location keeps growing closer and closer, and as a result, we can now happily show some sneak-peeks of our newest apartments which can be found at the dedicated Facebook page here: https://www.facebook.com/TheSpiresEdinburgh. Having been working at The Spires as the plans have increasingly unfolded for Edinburgh, it has definitely been intriguing to witness all the hard work that goes into opening a new location. Of course, I never imagined that it would be an easy venture but looking at how the smallest details need to be thought of, from cushions to toiletries, you realise how every decision is ultimately important as everything goes to create an image of the brand in the customer’s mind.

In terms of the personal chaos I have been causing, as well as my usual social media management and email marketing campaigns, a particular task of note is my introduction into the world of segmentation. Recently me and my fellow Sales Administrator, have been tasked with the rather daunting task of going through our databases to segment all entries into groups which share particular common characteristics as this should be indicative of their unique requirements. When first bestowed with this task, my unsuspecting colleague and I were aware that this would be a somewhat timely task although we were quietly confident that we would manage it in three-weeks tops. However, 1.5 months later and still sifting through it, we recognise that we possibly underestimated the magnitude of the challenge that awaited us… Fortunately, it is a challenge that I am enjoying because there is something oddly addictive about it, and from an academic perspective, it is really beneficial to put something in to practise that I have learnt so much about from both high school and university. Sometimes it can feel like all the endless models and theories you encounter at university have no workplace value as no one actually implements them in practise, and that is why it is so satisfying to see them being used in action because it reinforces the value of what you are studying and that those theories do exist for a reason (other than to play mind-torture on students!).

Other things I have been getting up to have included an insight into the world of taking reservations (and therefore the use of a PMS); the scanning of business cards and the creation of promotional materials such as posters for the apartment blocks. These may not sound like the most glamorous of tasks, however I am always really eager to try new things; it is always beneficial to have new tasks to add to that repertoire! The scanning of business cards was a particularly interesting endeavour because it was quite enjoyable to learn all about the possible career options on the tourism stage as well as to gain an insight into some of the international firms that exist. Even though the smallest and most innocuous tasks like scanning business cards can seem quite inconsequential, when you consider them in relation to the sales process and how that prospect’s details could enable them to be converted into a potential lucrative business source, you do realise how it is all the small things that build up the bigger picture. Similarly, even from a learning perspective, so much can be gained. For instance, as a young university student anxiously holding on to the sides of that career ladder, teetering precariously on the first rung, it is really insightful to see all the different formatting of business cards and how an effective business card means that not only is it memorable and conveys all that it needs to, but it is also capable of being easily scanned so that the details can be stored. The same goes for the development of the promotional materials I created, because even though it does not necessarily require a high level of skill, a poster is something that will be viewed by the public and every single touch-point from a poster to a direct customer interaction communicates something about the brand and you want it to be consistent with the values upheld by the firm.

Therefore, with five months up and one month to go, you might be able to see how contemplative and reflective I have become. The university report I have to write may also have something to do with why my mind has reached the point of micro-analyzing the importance of tasks like scanning business cards. It is akin to the days back in high school when you had to explain everything down to the symbolic importance of why the author made the curtains blue; there has to be a reason behind everything. In a sense however, that is what my placement has taught me, that there is a reason for every task you complete-particularly in the hospitality industry where even the smallest of actions influences the customer journey and therefore the over-riding success of the firm.

Ultimately, unless I manage to do something utterly catastrophic in my remaining 4 weeks (I still have time to delete all the contacts in the CRM by accident or potentially sell a room for £1…), I can already say with confidence that I am exceptionally happy I signed the second semester of my third year away to The Spires. With a month of full-time work left to go, there are still so many things I want to try such as video tours of the apartments, blogging from our Birmingham & Glasgow locations and even attempting more team-related blogs. Therefore, watch this space for all the fun that is still to come!

Till next time,

Alex (Intern Sales Administrator)

The Water of Life

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The amusing thing about life is that with each and every day, there is something being celebrated. For example, there is a designated national awareness food day for almost every food item imaginable (particularly in the USA). Recent illustrations of this is that on May 17th, we will be celebrating National Walnut Day (not one for those with peanut allergies!) and a few days ago unbeknown to me, on May 11th, the world was celebrating the ultimate foodie’s dream day: National Eat What you Want Day. Why am I lamenting on thoughts of days and food? Well, apart from it being the Year of Food & Drink as part of VisitScotland’s latest annual campaign, it is also Whisky Month and tomorrow (May 16th) is actually World Whisky Day. Not just National Whisky Day, but World Whisky Day meaning that a plethora of crystal tumblers around the world will be raised in salute to Scotland’s national drink. Therefore, being located in Scotland it would be almost criminal for us not to mark this special occasion, particularly with our headquarters being in Aberdeen, which is only an hour away from many a small and unique distillery. Therefore, in a land known for its tartan and haggis, we are taking a moment to focus on and appreciate the national drink of Scotland.

First things first, it is undeniable that we have to take a look back to when Scotland’s favourite export rose to prominence. With a history that dates back to the 15th century, the first known event involving whisky was all the way back in 1494 when Friar John Cor of Lindores Abbey in Fife gained the king’s permission to create acqua vitae. Unfamiliar with acque vitae? Well, once translated from Latin, it means “water of life” and this is where whisky’s name stems from; the Gaelic translation. It may sound ironic; however water from Scotland’s burns and streams is indeed a critical component of the whisky making process.

Back in the day, whisky was often associated with rebellion with much being done by Scottish distilleries to avoid the menacing English taxman. The epitome of this was that in the 18th century, there were only eight legal distilleries versus four hundred ILLEGAL ones. However, nowadays, whisky is held in much higher esteem because when we say whisky is one of Scotland’s biggest exports, it is not in jest because whisky actually accounts for more than 85 per cent of Scottish food and drinks exports and is worth a massive £4.3 billion.

It goes without saying that a visit to Aberdeenshire (and Scotland for that matter), is not complete without a visit to a distillery. Both highly educational and enlightening, the experience will differ per distillery from whether you get to witness the blending process or whether you can engage in a cheeky tasting, but it is always a certainty that you will be able to pick up your own bottle of the “water of life” to ensure that you have an authentic piece of Scotland with you. Scotland is home to the only whisky trail in the world, in Speyside, where you will be able to find more than half of Scotland’s malt whisky distilleries each possessing their own unique recipes and history. From Glenfiddich to Glenlivet to Cardhu, these are the famous whiskies we all know, and can be found on this illustrious trail.

However, you do not have to look as far as Speyside to find a fully-functioning distillery. If you are staying with us in Aberdeen and are in search of something to do, even with the family, there are eight distilleries only an hour from Aberdeen which may be smaller in scale, but still have their own exciting story to tell and unique whisky recipe to taste. Fettercairn, Knockdhu and Glen Garioch are some of the names featured and of the eight overall distilleries; at least half of them do have visitor centres making for a perfect day-trip from Aberdeen.

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Similarly, a whisky day-trip is also a possibility with a stay at The Spires in Glasgow due to its close proximity to two distilleries: Auchentoshan Distillery and Glengoyne Distillery. A visit to either or both is a good idea because Auchentoshan is only 20 minutes from Glasgow’s city centre and offers whisky masterclasses and at Glengoyne, you can even craft your own personal blended whisky! Even if you are just looking for a place to relax after a long day of business meetings or exploring the city, Glasgow is renowned for its plentiful supply of whisky bars such as the Bon Accord Ale House which offers a fairly large selection due to it being home to over 300 whiskies. Consequently, it is of no surprise that it is held in very high esteem in the nation.

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If you are thinking of staying with us in Birmingham, you will not miss out on any of the fun there either because Birmingham is certainly not immune from the whisky scene either with it having now hosted an annual Whisky Festival for the past three years. This is no small festival we are talking about either, as while the first festival was attended by an acceptable 200 fanatics, this figure doubled in 2014 to 400 and in 2015, 600 tickets were released as the figure was expected to jump yet again. As a result, it is no surprise that after London, Birmingham’s Whisky Festival is the largest in England. It is clear there is a passion for whisky amongst Birmingham’s residents due to the launching of whisky collections by venues like The Plough, as well as the opening of Hard to Find Whisky; a whisky store that specialises in the selling of rare bottles of whisky. Emphasis is on the word “rare” as some bottles can even be sold for significant sums of money; does anyone have £35,000 to spare?

With it being National Whisky Month, there is a whole host of events going on across Scotland and in particular, there is a wide range of whisky madness occurring all around the globe tomorrow due to it being World Whisky Day. Over 11, 000 people are expected to attend nearly 150 events registered around the globe and if you happen to be staying with us in any of our locations, it is clear that you will be not far from any of the festivities.

Always remember to drink responsibly and with caution 

Sources: http://visitbirmingham.com/what-to-do/birmingyum/events/whisky-birmingham-2015/

http://www.telegraph.co.uk/foodanddrink/foodanddrinkadvice/11099642/What-does-whisky-mean-to-Scotland.html

http://www.visitaberdeen.com/attractions-and-activities/whisky-distilleries-in-aberdeenshire

https://peoplemakeglasgow.com/whisky-distilleries-breweries

http://www.visitscotland.com/about/food-drink/whisky/

Images: VisitScotland, http://www.trossachs.co.uk, Telegraph

Relocation, Relocation, Relocation

Aberdeen67A lot of us dream of it: a high-flying career bringing us to all the exotic, glamorous destinations of the world where we precede to work hard in the boardroom, and play hard in our new mysterious surroundings. However, the reality of business relocation is a lot more different. Sometimes, relocation may simply consist of moving to a different city to complete a short-term business assignment or maybe it is moving for a significant period of time to a different country. There are all different kinds of scenarios and with everyone having their own personal circumstances (for example: married vs. single vs. with young family vs. with teenagers), no relocation and its consequences will ever hit two people the same. However, it is clear that it is rare for any relocation to be plain sailing, what with all the expense and mental strain associated with settling in a potentially vastly different territory. Moving firms can be challenging enough as you adapt to new ways of doing business, let alone moving to an entirely new city or country at the same time where you are unfamiliar with everything but still expected to produce results.

When all else is failing or changing in our lives, home tends to be our anchor due to its enduring stability and its association as a safe haven. It is a place where we can be ourselves, where we feel perfectly at peace. However, when people are relocated, they have to find a new place to live and that alongside changes in the professional life can be very stressful and disorientating. When you have had to endure an entirely new corporate culture, the last thing you want is to return to a sterile hotel room and feel no belonging or comfort there either. This is why serviced apartments are so beneficial for relocation, particularly if you have to uproot the family and bring them with you also.

Due to their warm welcome generated from the comfiest furnishings, the unique yet stylish decorations and their inclusion of the congregation points of any home, a lounge and kitchen; serviced apartments definitely embody a home from home feel. You have plenty of space to relax after a long day and you have the flexibility to cook your own meals so as to benefit your health-and your wallet.

Further benefits of a serviced apartment solution to business relocation were provided in the Buying Business Travel March/April edition. For instance, in further relation to employee welfare, it was highlighted how it is the first few weeks that are of critical importance because if the employee does not feel content or is not assimilating during that time-frame, it is highly likely that their secondment or their assignment will not produce the results it could have.

Similarly, it was reflected how it is not just the emotions that serviced apartments benefit in the relocation scenario, it is also the practicalities. For instance, due to their size, it is a lot easier to use serviced apartments for business projects because should the project be expanded or contracted, apartments can tend to meet those changing needs a lot more easily and reduce the potential for disruption. Likewise, as serviced apartments are not tenancies, they save the employees the strain of having to set up internet and nor do they have to worry about paying utilities; they just pay the up-front fee and can extend or cancel their stay with a lot more ease. Moreover, due to the differences between deluxe serviced apartments and penthouses, every level of employee and budget can be catered for.

Last year it was even noted how the relocation market was one that the serviced apartment industry was keeping a particular watchful eye on, and even today the serviced apartment industry continues to rapidly grow as the bigger brands and smaller organisations alike come to desire to capitalise on the benefits of long-term stays. This is the same for shorter-time business stays because as organisations grow and they need to send their employees to handle their international business, this clearly requires accommodation. However, simultaneously, whilst the industry is growing, long-term relocation has been an area that has been slightly hit due to financial cuts resulting in shorter stays; smaller apartments and families not being able to accompany the business traveller.

As someone who has had to travel for work and has stayed in a hotel for an extended period of time, I can certainly vouch for the preference for staying in a serviced apartment. As lovely as it was to have my breakfast cooked for me and to have my room cleaned, it was frustrating to be constricted to such a small space for such a long period of time and to have to rely solely on supermarket snack foods or take-outs. While I still enjoyed the experience, I can say that the novelty wore off and I did always find myself eager to get home to my own house where I had greater freedom to do as I pleased. Therefore, having learnt that serviced apartments not only handle the breakfast and cleaning aspect for you, but also give you that extra space and that ability to cook for yourself, often for a lower price than a hotel room, I would do things differently if I had the chance to do it over again.

Just remember, even though we are here to cater for longer-time stays, one of the biggest misconceptions about our business is that long-term is all we accommodate for. Whether you are here for a night or a year, we welcome all!

To learn more click here: http://www.thespires.co.uk/serviced-apartments-in-glasgow-aberdeen-and-birmingham/long-term-stay-and-relocation

The Sands of Time

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Where does the time go? I swear it was January 26th only a few days ago  when I hesitantly  approached The Spires, a quaking bag of nerves that was daunted yet exhilarated by the thought of encroaching ever so closer into the real adult world of work. However, somehow my calendar is informing me that it is the 27th of April which means I must have been working for 3 months and am therefore at the half-way point through my placement. Consequently, I feel it is a very fitting time to start blogging again and to reflect on what has been a thoroughly enjoyable experience thus far.

So much has been going on at the firm in recent weeks and I expect the action is only set to heighten as important developments like the launching of the new location and “The Apartment Collection-By The Spires” get increasingly underway. One of the things I have enjoyed the most at The Spires is how I get to carry out tasks that are in relation to these projects, such as helping to design the web content for the new website or looking for potential business prospects, as it makes me feel like I am playing even the smallest of parts in helping these important tasks come to fruition. I am really pleased that I joined an organisation that is so focused on expansion, and in such diverse ways, because it is really beneficial to be in a fast-paced dynamic environment that is pro-active and embraces change. I definitely feel there is a lot I can take away from being a witness to this, even if it is just realising the smallest details that have to be considered when opening a new business location.

In the past few weeks, my main tasks have consisted of helping to design the new website, from a content perspective, as well as creating new dedicated social media channels for “The Apartment Collection-By The Spires”. As a result, my social media workload has increased as I have to post as two different accounts on Facebook, Twitter and Pinterest. I am genuinely worried there is a chance I may get a split-personality disorder! I am really excited getting to start the social media from scratch, as opposed to building on to the established channels that existed when I started, because it gives me a chance to see how strong I really am at social media. This makes this endeavour equally daunting because obviously if the follower numbers are not what I hoped, I may have to take a subtle hint from that! I do have to remember that it will be a struggle for the first few months as it will take a while for awareness and interest to grow, but that is what makes the challenge exciting and it will be really engrossing to see how things progress.

Overall, I do feel I have grown a lot from Day 1 in terms of skill and confidence. It really does feel like I have worked here longer than 3 months so when the day comes in 3 months that I no longer walk here bleary eyed and yawning at 8.30am, it will be a weird day. Let’s not get ahead however, 3 months complete still means 3 months to go and I am exceptionally excited to see what they bring.

Till next time,

 Alex

P.S. Help a desperate intern out by liking and following us on Facebook  and Twitter. Thank you 🙂

Image: www.siddarthwrites.com

Meet the Team: A Day in the Life of Fiona

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Name: Fiona MacLennan

Job Title: Front of House

Location: Aberdeen

How long worked for the company: Just over 5 months.

What your job entails: General administration. We’re the face that the customers see when they first come in. It’s our job to make sure that the customer is happy and help solve any issues they have. This includes being on call out of hours for any emergencies. I’ve also started helping in the running of our new housekeeping team which seems to be going pretty well.

Any funny or interesting stories that have happened to you while at work: The first time I was on the early shift on my own, Jackie had forgotten to give me the code to get in the back door. I stood there for a good few minutes before I called her to ask. When I finally got in, Craig was just sat there at his desk so all I needed to do in the first place was knock on the window.

 What do you like most about serviced apartments? : It feels more like home and as if you have your own space because you have a whole apartment instead of just one room.

 Favourite flavour of ice cream? Anything with caramel in it. The Ben and Jerry’s core ones are my favourite.

 Favourite actor/actress? Eddie Redmayne never fails to amaze me. In his current film ‘The Theory of Everything’, you actually believe that he has MND.

 Tea or coffee? When I’m in the office I’ll drink fruit tea but otherwise coffee.

 What can’t you leave home without? Shoes.

 Serviced apartment or hotel? Serviced apartments are far too handy when you have a big group of friends.

Business and Leisure Travellers of the Future

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The old adage goes: “the children are our future”. However, in the travel world, Millennials are the future. While sounding like a futuristic robot or alien race that has been sent to take over the world, or even just a scientific experiment, Millennials are actually normal beings that walk amongst us; they may even be unaware of their “Millennial” status. This is because Millennial, or Generation Y, is simply another term for the generation that was born in the 1980s to early 1990s and is used to classify them seeing as like previous generations, they have characteristics that commonly typify them. For instance, having been brought up in the technological era of the nineties and the noughties, Millennials are predominantly known for their tech-savviness and how they have a constant need to be connected.  How do I know this? Well apart from numerous studies to back this, I myself am a Broadband Baby (that is as close as you will get to discovering my age!) and am well aware of the desire to be consistently connected online. Social media forms a major part of my internship after all, only testifying to my Millennial status.

Why are Millennials so important to the travel industry? Well, as illustrated by STA Travel forming a Travel Management Company and creating a specific brand for Millennial business travellers, it is clear that they are becoming a lucrative travel market with increasing numbers of younger persons engaging in business travel and having a unique set of wants and needs that businesses have to cater for. According to the Harvard Business Review, Millennials will account for 50% of the world’s working population by 2020, and already they may comprise the majority in certain firms. Consequently, it is clear that Millennial business travel will only be on an increasing surge and so it is pivotal to satisfy their requirements to capitalise on their market potential. In the US, it has been reported that Millennials are set to become the most populated generation in the nation as well as having $226 billion to spend on travel in 2015; making them desirable in terms of both market size and disposable income.

As can be seen, Skift (a Travel Marketing Intelligence firm) and SACO have both done some investigation into Millennials and the characteristics that tend to differentiate them from other generations (which can be viewed here):

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Considering the range of characteristics that tend to be reflected by Millennials, serviced apartments such as The Spires (not to name drop ourselves or anything!) are the perfect accommodation choice to satisfy them whether they travel for business or leisure.  Obviously, top of many a Millennial’s Accommodation Wish list is that all-important accessory that we need like air; Wi-Fi. Thankfully, here at The Spires we can accommodate this with the provision of high-speed Wifi.

Likewise, many Millennials are all about cost-effectiveness and saving money so that they can spend them on experiences instead, something which serviced apartments can greatly help with as we highlighted in a previous blog (https://thespiressuites.wordpress.com/2015/03/09/serviced-apartments-the-cost-effective-alternative/). Through cooking their own food and sharing the apartment with other co-workers or friends, not only can they cut on costs, but they can simultaneously satisfy their desire to stay in a “social” location and to fuel their healthy diets. Linking to the social aspect, Millennials are really eager to participate in networking and have a preference for “blended” living areas such as having their own bedroom but with shared areas such as open-plan kitchens and lounges. This can be accounted for when it is considered how Millennials are twice more likely than preceding generations to consider serviced apartments as being a “social” accommodation choice.

Moreover, Millennials are always on the go and are looking to stay in locations that are conveniently located near all major attractions and business hubs. This is a need that The Spires can particularly help with due to our extremely city-central locations in Glasgow, Aberdeen, Birmingham and Edinburgh alike. When travellers stay with us, they are not more than a minutes’ walk from all the entertainment and action that these busy cities have to offer. A particular trend that STA noticed and is trying to cater for by creating a specific brand for Millennial business travellers is how 69% of 18-35 year old mix up their business trip by adding a leisure component to it. This fits with how Millennials tend to be characterised by their passion for travelling and having experiences. Consequently, serviced apartments like The Spires are an even more perfect match for their requirements. The likes of our Birmingham, Aberdeen and Glasgow apartments are perfectly situated in business hubs which also boast a wide array of attractions and scenery as well as the bustling city life associated with such historic but modern, dynamic and cosmopolitan cities.

However, no matter how old we are and what generation we happen to be classified under, a comfy, warm bed is always our main priority and here at The Spires, you can always trust us to provide that!

A fellow Millennial signing off….

 Sources:

http://www.sacoapartments.com/blog/redefining_the_term_social_network

http://www.latimes.com/business/la-fi-millennials-hotels-20150329-story.html

http://www.travelpulse.com/news/business-travel/sta-travel-launches-new-business-travel-brand-aimed-at-millennials.html

https://hbr.org/2010/05/mentoring-millennials

http://www.bighospitality.co.uk/Trends-Reports/Infographic-How-Millennials-are-shaping-the-future-of-business-travel?utm_source=AddThis_twitter&utm_medium=twitter&utm_campaign=SocialMedia#.VRq1CHVQQek.twitter.

Image: www.cnbc.com